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Greetings!
Each week we
scan over 30 different news sources including the Globe and
Mail, the New York Times, CNN, MSNBC, CBC, the National Post, ABC
News, Google News, and the Wall Street Journal to bring you the best,
most relevant articles to help grow your small business. Your feedback is vital to making sure we're reporting the stories you want to read so send us your comments to bstorm@bstormweb.com. |
| Rewards go to those with courage to innovate |
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What do nylon,
synthetic rubber, the electric washing machine and the fluorescent lamp
have in common? They all came to life during the Great Depression of
the 1930s. These innovations, and others, unleashed a consumer and
industrial revolution that helped to lift the United States from the
deepest economic downturn of the last century. Read full article from the Globe and Mail |
| Now is the time to focus on customers |
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Colin Grant once received some words of wisdom from a prospective
customer about surviving in tough times, and has been applying it so
well now his business is thriving through the current downturn.
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| Small stores find ways to drum up traffic |
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The owner of a futon store outside San Francisco started running
comedy shows. A comic book shop in Florida held art shows. And a
lingerie shop in New Mexico is planning a men's night later this month.
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6 small biz tips from a CEO who flies right |
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CEO Jim McNerney is managing a 159,300 employee aircraft
manufacturer with $66.4 billion in sales and $4 billion in profits
(both 2007 figures). If you're running a small business or aspire to
start one, is there anything you can learn from McNerney that could
help you achieve your business goals? Yes.
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| A healthy business |
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It's a new year,
and these tough economic times mean plenty of stressful situations for
entrepreneurs and employees alike. Blowing off steam isn't easy and one
small business owner has decided to take matters into his own hands.
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| Pricing Strategy: In a downturn discounts can be dangerous
Often the first thing companies do during a
downturn in the economy is reduce prices on their products and
services. Call it an economy-inspired sales promotion. But is this a
sound strategy? Do consumers always want the cheapest price? Can a
price reduction actually hurt rather than help?
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