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| Greetings!
Are you gearing up for the upcoming holiday
season? With the popularity of email marketing on
the rise, this week five experts weigh in on what
it takes to plan a successful email
campaign.
Also this
issue: The recession is over. Now
what? 4 green marketing tips that can make your
business stand out, social responsibility
marketing for SMEs, 7 steps to achieving your
sales goals, 6 ways to deal with small business
stress, and more...
Business to
Business: From event
planning, graphic design, and internet marketing
to management training, mobile bartending, and
trade show displays, find the products and
services you need quickly and easily in our new
B2B
Directory.
You're the
expert: Interested in submitting
an article to be published in Brainstorm?
Email us at bstorm@bstormweb.com.
|
The
recession is over. Now
what? |
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If you're
preparing to roar out of the post-recession gate,
consider whether to simply move ahead or put the
pedal to the metal, advises Mark Healy of the
Globe and Mail.
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4 green marketing tips
that can make your business stand
out |
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Businesses
all over the world are going green, meaning green
business marketing is becoming an essential
strategy. In every different industry, businesses
of all sizes are doing their part to reduce their
carbon footprint and make a cleaner, greener
planet.
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Corporate
social responsibility (CSR) activities can offer a
key competitive advantage for SMEs. Increasingly,
customers, suppliers and employees are demanding
more community involvement from the companies they
work with.
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7
steps to achieving your sales
goals |
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Keith Rosen, an executive
sales coach and author of Time Management for
Sales Professionals, believes it is essential for
salespeople to begin each year by creating 'a
personal navigation system' to provide a clear
sense of direction, and shares seven
vital strategies for setting and achieving your
sales goals.
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Planning a successful
email campaign for the
holidays |
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Holiday
sales are more important than ever this year, as
retailers gear up for the final quarter of this
recession year. As marketers begin to plan their
strategy for the holiday season, five seasoned
e-mail marketing veterans share their tips on the
best way to reach consumers through the inbox
during the busy shopping season.
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MANAGEMENT &
LEADERSHIP
6
ways to deal with small business
stress |
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Even though
there are signs that the economy may be starting
to turn around, this has been - and continues to
be - a stressful year for most business owners.
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Business to Business
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find the products and services
your business
needs...
news, notes, and
announcements from local businesses
the inside story
on some of BC's leading small
businesses |
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