| Featured
Business |
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Why wait until tax time to get your
refund?
Put more money in your
pocket tomorrow by paying less tax today.
Contact
Eileen
Reppenhagen, CGA
to find out
how.
604 943-7414
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You name it,
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cards, labels, banners, signs, posters, brochures,
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| First time
reader? |
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| Greetings!
No time to read the paper or business
magazines? You're in luck. Each week we pour
through hundreds of articles from dozens of
leading news sources to give you the information
you need to help your business grow
- without taking more than a few minutes
of your time.
This
week: Market with meaning, The
downside of overnight success, Digital marketing
an untapped gold-mine for Canadian firms,
Sharing content is a good start with Social Media,
Steering a small company through a turnaround, and
more...
What's on your
mind? Send us your feedback on
what you like, what you don't, and what you'd like
to see more of in our weekly issues - and if
you have some news you'd like to share with
thousands of other local businesses, drop us a
line here.
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When it
comes to marketing to today's customers, it's not
enough to win a share of their wallet. You've got
to win their hearts, minds and, sometimes, their
taste buds, too .
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The downside of overnight
success |
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What do
Megan Fox, Crocs and Krispy Kreme have in common?
They're all victims of their own success. These
days, exalted products seem to be falling harder
and faster than ever before, and if new media has
accelerated the pace of trend adoption, it
also seems to be speeding up the cycle of
extinction.
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Sharing content is a good
start |
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There's a simpler way to not
only make your mark using Social Media, but to get
ever more comfortable with new media: Start
sharing content. It's often the most overlooked
strategy, and one that will really bring out
adoption throughout your entire organization.
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How to sell like Jay
Leno |
|
Leno isn't
just an entertainer, he's a consummate sales
professional. Leno's first job was in
sales and he's always been active in selling both
his TV program and his numerous public speaking
engagements.
|
TECHNOLOGY &
INNOVATION POWERED BY VELVET PUMPKIN - SPECIAL OFFER AT THE BOTTOM OF
THIS ISSUE!
Digital marketing an
untapped gold-mine for Canadian
firms |
|
Digital
marketing offers explosive marketing potential
with Canadians spending up to 30 per cent of their
time on digital channels. Unfortunately Canadian
companies aren't taking notice.
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MANAGEMENT &
LEADERSHIP
Steering a small company
through a
turnaround |
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Leading any
business is a delicate balance, but leading a
turnaround is especially tricky. On one hand, you
see so much potential: if a business was once
successful, it could be again. On the other hand,
you face incredible
pressure. Everyone's waiting for your
direction, and when you unveil your strategy, it
has to inspire them. Because if it doesn't,
there's no plan B.
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Newsflash!
NEWS, NOTES, AND
ANNOUNCEMENTS FROM LOCAL
BUSINESSES |
|
Crest
Impressions helps you save on Christmas cards
| Samaritan's Purse National Collection Week
November 16 - 21 | Unleash the power of video
with Velvet Pumpkin
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Business to Business
Directory - NEW
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FROM THE ARCHIVES
Most Popular Articles -
NEW
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Other
stuff
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Back
Issues view our
archives for all issues published this
year
interested
in reaching thousands of local
companies?
the inside story on some of BC's
leading small
businesses | |
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