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| Greetings!
 And
you already thought marketing was complicated. For a look at what's in
store for the future, check out Martin Lindstrom's Buyology: Truth and
lies about why we buy. In it he shatters many of our beliefs about
what drives us to buy the products we do, and in the process introduces
us to the fascinating world of neuromarketing and sensory
branding.
Are you a great leader? Do you want to become one? Excellence
in Management is a 6-session program being offered by Maximum
Impact Training & Development, and through a new
provincial training initiative your company could qualify for
100% funding of this $1500 program. More Information
This week: The (almost) surefire way for
getting publicity, Low budget, high impact, 10 trade show exhibit best
practices, Create a bonus program that generates business, How to run a
meeting like Google, How Steve Nash shines in basketball - and
business, and more... |
The (almost) surefire method for getting publicity |
|
You
know your business is good, and so do your customers. Potential
customers may think it is good, but they do not really know for sure;
after all, your advertising is just you telling them, and these days
everyone is a tad skeptical. That's where PR comes in.
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SALES & MARKETING POWERED BY ACHIEVING EXCELLENCE - WHO WE ARE
Low budget, high impact |
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When
you're a solo entrepreneur, marketing your products and services can
seem like more than you can afford. However, take it from our experts,
it doesn't have to be.
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Any
company that's not seriously looking at giving back to their community
is walking on thin ice. The fact is, more and more businesses are
seeing social responsibility as not just a dreary duty, but a
competitive imperative. |
10 trade show exhibit best practices |
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Is
now a good time to spend on a trade show exhibit? Regardless of the
economic conditions or competitive landscape, there are many tactics
your small business can use to ensure a winning trade show. |
Create a bonus program that generates business |
|
One
strategy to keep employees satisfied and motivated is to create a bonus
program targeted at generating new business. "It's a prime time to
utilize bonuses to improve productivity . . . and be a boon to employee
morale," says Christina Stovall, director at Odyssey OneSource, a human
resources outsourcing firm.
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MANAGEMENT & LEADERSHIP
How to run a meeting like Google |
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The majority of meetings are unstructured, uninspiring, and unproductive. But they don't have to be that way.
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How Steve Nash shines in basketball - and business |
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To
watch Steve Nash is to observe someone uncannily at ease with change,
and no one better embodies the metabolism of our times, when
industries, technologies, and careers are in constant flux. We all need
to be improvisers now, to transition between the jobs we have and the
backup plans we may need to pursue in the current economic crisis. |
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Every
day new information is published that can help you improve your
selling skills, prospect more effectively, overcome objections
easier, and close more new accounts. Unfortunately you're too
busy to find it, sort through it, and read it. Until
now.
|
eNews
NEWS, NOTES, AND ANNOUNCEMENTS FROM LOCAL BUSINESSES |
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Save up to 50% on travel with HB Corporate Travel Specialists | Free training opportunity with Maximum Impact
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Business to Business Directory |
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Most Popular Articles - NEW |
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