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Eagle Ridge Press |
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Greetings!
Is your business on
the leading edge? Are you always on the look-out for new ideas to
test, new markets to attack, and new opportunities to explore?
If your answer's yes, odds are your business is poised for
growth no matter what the state of the economy. On the other hand
if you're sitting back and waiting for things to happen or complaining
about the impact the economy's having on your business, you could be in
for a long uphill battle.
Make the right choice, and enjoy the issue. |
| How to make your message stick |
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| Tell employees 'yes we can' |
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In tough times,
spread a message of hope. One of this author's consistent
messages has been for business owners to use the slowdown as an
opportunity to realign and recharge their employees.
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| Making headlines |
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Free press is the
greatest marketing tool available to any business. Positive media
coverage can be extremely widespread and powerful because it's a
third-party endorsement of your company.
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| Turning around a struggling business |
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| Free online tool helps you create effective marketing campaigns |
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Wouldn't it be great if you had an online tool that told you if
your target audience is likely to buy the products you're marketing?
Such a tool has been developed...
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| How to assess your marketing options |
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Marketing in the
digital age offers entrepreneurs a bewildering array of enticing tools.
But how to test them all with limited resources?
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| Surviving the recession: One entrepreneur's playbook |
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