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| Greetings!
Looking for a few ideas to to help drum
up some new business? Taking care of your existing customers may
be your top priority right now, but with many companies cutting their
budgets and reducing spending you also need to find
new clients to keep your cashflow moving in the right
direction.
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FEATURE STORY
Marketing on a shoestring budget |
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Finding
new customers can be a grind in today's economy, and generating new
leads without breaking the bank is at the core of every
company's business plan. Use these strategies to help get the word
out about your business - without spending alot of money in the
process. |
| SALES & MARKETING
Tips for closing a sale |
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Many
entrepreneurs have little or no experience in outside sales. Finding
new prospects and explaining features and benefits - the stock-in-trade
of salesmanship - can be difficult for an entrepreneur who isn't
sales-oriented. But inexperience can be crushing when it comes time to
close the sale. Read full article from All Business |
| Compact fits all |
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As
analysts pick through the recessionary rubble of collapsed corporations
once geared toward constant expansion, a new theme is emerging that has
great relevance for small businesses - bigger is no longer better.
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| Retaining customers through a downturn |
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Focusing on how you sell instead of just relying on product,
brand, and service excellence can increase customer retention and
shorten your sales cycle. Put another way, it's not what you sell but
how you sell it.
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| Can Twitter help your business? |
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As a homebased entrepreneur, Twitter gives you an
open door to connect not only with other entrepreneurs, but also with
other companies, marketing experts, and more. But is it right for
your business?
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| TECHNOLOGY & INNOVATION
Case builds for recession advertising |
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Firms
that are able to increase advertising during recessions are likely to
have stronger future earnings according to a new study by researchers
at Oregon State University and Western Oregon University.
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| Finding innovative ways to grow |
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While most companies are trying to cut costs by eliminating staff
and shutting down operations, some are finding new ways to innovate and
grow by predicting - and quickly readying themselves for
- emerging markets. They understand that while the overall economy
may be shrinking, new markets can still be found.
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Quick Links |
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news & notes from local businesses
we want to know what you think. really.
view our archives for all issues published in 2009
interested in reaching thousands of local businesses? | |
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